Let’s Go Mum feature campaign examples

Breakfast in style - our favourite morning routine - with a little whale-watching!

We love to spread the word about our travel experiences and favourite holiday accommodation and attractions to our huge Australian fan following – we review every step of the way!

Due to the popularity of our reviews, we are lucky enough to receive multiple accommodation offers wherever we go – whether we are at the back-of-beyond, or right in the thick of things in the major Australian cities!

So what exactly do you get in a fully-featured Let’s Go Mum review and campaign?

Let’s Go Mum feature campaigns combine a detailed on-site family review, usually containing video, photography, original content and direct business information and links.

Feature campaigns are also fully promoted using the Let’s Go Mum social networks plus the Single Parent Australia network, which includes large websites and over 40 Facebook and other social accounts! The combined result is an outstanding reach in the Australian family domestic travel market.

You can read all about our Instagram influencer paid posts here!

Example Feature Review Campaign – Mantra Crown Towers, Surfers Paradise

go to the Mantra Crown Towers feature review

Mantra Crown Towers, review

Our very successful accommodation 2015 feature on the Gold Coast was the Mantra Crown Towers in Surfers Paradise

Mantra Crown Towers campaign statistics and results*

  •  Example Facebook review promo post (tagged for Mantra Crown Towers) achieved a reach of 22,406 Australians, 144 post likes, 26 shares and 40 positive comments commending the hotel or tagging their friends to suggest it to each other
  • The Mantra Crown Towers review article has received 1,019 individual page views, with an average view time of 4.19 minutes, plus 331 social media shares
  • The review-embedded Mantra Crown Towers Youtube video apartment walk-through has received 414 views
  • The embedded Mantra Crown Towers slide show has received 229 views
  • Let’s Go Mum is a part of the Single Parent Australia network – Australia’s largest single parent network. The Single Parent Australia network exclusively advertises Let’s Go Mum reviews to a reach of hundreds of thousands of Australian parents via websites and a 40+ social account network – you can see a full listing of social accounts here

*Statistics collected using Google Analytics from July 2015 – to February 2016

Our most recent travel review campaign was the highly successful Melbourne Hilton review (further stats are available upon request)

Our Jupiters 2014 Gold Coast hotel review was another travel review success story, and received over 1,000 Facebook Likes on the review page!

As you can see, our chosen feature hotels receive a lot of exposure!

 How do we sponsor a fully-featured Let’s Go Mum campaign for our property?

Contact us! Should you wish to host the Let’s Go Mum family, we would love to discuss a feature review for your holiday accommodation or resort!

Reviews usually reflect the value of the agreed sponsorship offer or package, and we are usually offered one or several of the following options to ensure that we can experience and feature your resort or hotel to its best advantage:

  • Complementary nights and/or significant discounts for remainder of stay (if applicable)
  • Comparable value upgraded accommodation – larger apartments or rooms with great views usually photograph and advertise your property best!
  • Complimentary breakfasts / meals
  • Executive feature floors and executive lounge access

If you would like us to feature your family holiday tour, resort, or hotel on Let’s Go Mum!, why not drop us a line by using the Contact Us form at the bottom of the page? We’d love to hear from you!


Let’s Go Mum!


Some of our latest Let’s Go Mum travel and holiday sponsored reviews…

See all sponsor companies here…